Founder uses these slides for personal meetings and negotiations with investors
We packaged the presentation
For the Mary Foot Spa massage salon chain
Request
Mary Foot Spa is a UAE salon chain with 9 branches across 6 emirates. The founder is planning expansion and wants to attract additional investment into the project. The task is to prepare a presentation that convincingly showcases the financial model
Solution
We built the narrative around evidence relevant to investors: clearly presented the numbers, market research, and the financial benefits of cooperation. In the design, we emphasized high-quality salon photography and enhanced the images with AI so the visuals would convey a premium feel
Developed 4 visual concepts to choose from
The main challenge was that the business had no website, social media, or other brand identity assets. Clients discover the salons through their Google Maps listing and online beauty service aggregators. We needed to develop the visual style from scratch. We conducted an in-depth interview to understand which visual images to use. As a result, we presented 4 concepts to the client.
First concept
Based on the first concept, we realized we would use red as an accent color and move away from decorative fonts
Second concept
From the second concept, we took the sense of rigor and the gradient
Third concept
The third concept showed that, in an investor presentation, the brand wants to emphasize premium quality and seriousness rather than softness and care
Final concept
This is how we arrived at the final concept: a warm palette, a red accent color, clean lines, and authentic photography
In the investor narrative, we highlighted key points that help drive a positive decision:
→ We showed market prospects with hard numbers: annual growth and how much customers are willing to spend on services

→ We spotlighted the weaknesses of competing salons

→ We proved that Mary Foot Spa is a reliable chain: 20 years in the market, thousands of positive customer reviews, and experienced specialists

→ We presented a clear and easy-to-grasp business model
Designed and animated the slides
We made salon photography the core visual focus — it was important to show investors what the chain actually looks like in real life. But the original photos were not of the quality needed for a visually compelling presentation: they were shot on a phone by a non-professional photographer.

We solved this using AI and graphic editing tools: reformatted the photos to fit a 16:9 slide format, improved image quality, and refined color correction.
Animation
AI generation
Scenario development
Slide design
Visual concept
Understanding the task
Week 1
Week 2
Week 3
Week 4
We worked on the project for 4 weeks
Jiacheng Huang,
Business Development Director
I’m an executive at Mary Foot Spa. We offer refined foot reflexology, body massage, and nail care services in thoughtfully designed spaces that combine professionalism with calm, catering to both men and women across the UAE.

We needed a professional company profile. I found Svyazi online. Their website looked quite nice, so I looked at the showcase of their work. It fit what I needed.

Svyazi created a PowerPoint presentation with animations. The team handled copywriting, layout, animations, image editing, and image generation. I provided a lot of the copywriting, but Svyazi made it more concise and refined.

Svyazi was very responsive and tended to feedback very quickly. I have no complaints. There were some small mistakes that could’ve been caught beforehand but it’s not a major issue.